I was traveling from Seattle to D.C. on business yesterday and to kill time I read James L. Cramer's book You Got
Screwed! I'm not a fan of Cramer, mostly because I find his TV
show “Mad Money” to be annoying. Despite his frenetic show about
something which should be a cool and rational decision, I've heard
that he is actually quite savvy about investing so I decided to read
some of his works. I was not keen on spending any money however, so I
used my recently acquired local library card to rent the book! Money
well spent in my opinion.
The title pretty much gives you a feel
for the book. It was published in late 2002 by Simon and Schuster, is
117 pages long, and 87 of those pages are all about blaming someone
else for the crash of financial markets at the turn of the millennium. The Table of contents lays it all out for you: 1. What
happened, 2. Worldcon, 3. Enron, 4. Rhythms Net, 5.
All-Stocks-All-the-Time, 6. Executive options, 7. Mutual funds, 8.
Brokerages, and 9. It's a Jungle Out There. Chapters 1-8 show the
culpability of the corporations, the government, and the financial
industry. Chapter 9 is Cramer's words of wisdom on stock investing.
The book reads like a personal conversation between you and Cramer(he
does most of the talking) and the points he brings up in distributing
responsibility for the market decline are all valid. Companies
willfully cooked the books in their favor to improve their stock, the
stock analyst were in the pockets of investment bankers, and the SEC
could do little about it. He does an excellent job of illustrating
where conflicts of interest are in the financial industry. My only
fault with his description of the causes is that he seems to hold the
individual completely blameless! On page 73 he writes “Did the
government bother to explain the risks to anyone even as the
government turned everyone into portfolio managers handling 401k's
and IRAs? Did anyone know how risky this enterprise was? No one from
the mutual fund industry wanted you to know how risky this was. They
did everything they could to explain the reward and hide the risk.”
I find it hard to believe that no one was told there was risk
involved. Every mutual fund comes with a prospectus, everybody knows
stories of the great depression. It's more likely that people figured
that they would not have to face the consequences of a downturn in
the market in spite of history. Recent historical trends figure more
prominently in peoples minds, and that combined with greed made
stocks seem like a less risky proposition.
My other issue is a lack of in depth
explanation on some items. He discusses WorldCom's method of hiding
losses by acquisitions and mergers with other companies, and I
wouldn't have understood it nearly as well if I hadn't read Burton
Malkiel's “A Random Walk Down Wall Street”. He presents few
numbers and tables to illustrate or support his points. The two
tables given in the book are company balance sheets, and by way of
explanation states “it is not hard to distinguish a clean balance
sheet, where the common stock is unthreatened, from a dirty one”. I don't have much experience with
balance sheets, so I would have liked a little more details. Also, he
comes out and states repeatedly that “buy and hold” is a not a
good strategy. This sounds crazy to the long term mutual fund
investor, until you realize that he is talking about individual
stocks and not mutual funds. Later he states that index funds are a
good investment(but not other types of funds) if you can't find time
to research individual stocks.
So what does he recommend? The last
30 pages cover his advice for stock picking. It boils down to:
-Look for stocks with positive cash
flow and simple balance sheets
-stocks that pay dividends
-stocks where company insiders are
buying large amounts
-Stocks that have reasonable price to
earnings multiples
-companies where the board of directors
are not all insiders,
Avoid
-CEO's that have an unreasonable
compensation package
-Inexperienced or retiring CEO's
-companies with multiple classes of
stock
-stocks that are controlled by a parent
company
-buying and selling all your stock at
once. Don't try to call the high/low
These are all very reasonable rules. He
acknowledges that you will lose out on the biggest gains if you
follow these rules, but feels that the reduction of risk is worth
it(and touts his own record of 24% annually as a hedge fund manager).
He also advises a mix of bonds and stocks as you get older. His idea
of diversification is 5-10 stocks, which is a little on the low side
compared to risk evaluation studies(it should be more like 50-60). If
you don't have time for stock research, he recommends diversified
index funds or hedge funds if you can afford it. He likes hedge funds
due to the greater transparency in operations, greater discretion in
investment decisions, and the fact that compensation is tied to
performance.
Overall this book has some very
useful advice. The intended audience has probably moved on and gotten
over the decline by now, but the conflicts of interest he points out
are still valid today and stock selection criteria useful to people trying to make sense of the stock market.